Instead of seeing someone that you don’t know as unknown stranger, do what the speaker and author Nicholas Boothman suggests: “Talk to a “stranger” as if he was your uncle” – someone that would make you happy to speak to and with whom you can be yourself.
Why your cover letter is boring?
You should start with your own story, not with “Dear Sir”… Show passion!
Imagine this situation:
You have spent the entire weekend doing your CV and writing a cover letter but… it is now 4:30am and it’s a Sunday… so you can’t send an email with your application off now or it might get mixed up with all the spam mail the recruiter is bombarded with over the weekend.